Summary
Overview
Work History
Education
Skills
Activities
Software
Work Availability
Languages
Timeline
Hi, I’m

YIP YIM KEI Christine

ASSISTANT MARKETING MANAGER
YIP YIM KEI Christine

Summary

I am assistant marketing manager with three years of experience in the music industry. Strong creative and social skills. Team player with an eye for detail. Experienced marketing management professional consistently delivering high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging market trends.

Overview

6
years of professional experience
11
years of post-secondary education
4
Languages

Work History

Emperor Entertainment Group

ASSISTANT MARKETING MANAGER
01.2024 - 05.2024

Job overview

  • Coordinated and manage digital content for digital music platforms
  • Initiate joint projects and promotion campaigns with partners to boost sales performance and create social influence
  • Coordinated and implemented marketing campaigns to promote new releases and artists' publicity
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed and designed content on EEG official and artists' social media platforms including Facebook, Instagram (increase 15k followers), YouTube, Weibo, WeChat, and EEG official website
  • Designed materials, video shooting, and editing for EEG official and artists' social media platforms
  • Coordinated EEG's music live and concerts
  • Coordinated interviews with digital music platforms and local music page
  • Built and maintained a good relationship with the local music page, YouTubers, influencers to promote artists and new song releases
  • Negotiated with Music Video (MV) director and producer, assisted all steps from pre- to post-production including MV shooting, MV's output, MV making of and MV photos

Emperor Entertainment Group

MARKETING OFFICER
12.2020 - 12.2023

Job overview

  • Coordinated and manage digital content for digital music platforms
  • Initiate joint projects and promotion campaigns with partners to boost sales performance and create social influence
  • Coordinated and implemented marketing campaigns to promote new releases and artists' publicity
  • Managed and designed content on EEG official and artists' social media platforms including Facebook, Instagram, YouTube, Weibo, WeChat, and EEG official website
  • Designed materials, video shooting, and editing for EEG official and artists' social media platforms
  • Coordinated interviews with digital music platforms and local music page


Kai Shing Management Services Limited

CUSTOMER SERVICE OFFICER (PART-TIME)
12.2019 - 07.2020

Job overview

  • Delivered excellent service in the shopping mall
  • Handled customer's inquiries and complaint

Hong Kong Disneyland

STORE OPERATION HOST (PART-TIME)
12.2017 - 07.2019

Job overview

  • Served guests from different countries during the shopping time
  • Operated with the Point-of-sale system

Education

THE CHINESE UNIVERSITY OF HONG KONG

Bachelor of Social Science from Sociology
04.2016 - 01.2020

University Overview

UNIVERSITY OF CALIFORNIA, BERKELEY - SUMMER SCHOOL

07.2019 - 08.2019

University Overview

OUR LADY OF THE ROSARY COLLEGE

01.2009 - 01.2016

University Overview

  • Chinese: Lv 5
  • English: Lv 4
  • Mathematics: Lv 5
  • Liberal Studies: Lv 5
  • Economics: Lv5*

Skills

Problem-Solving

Activities

Activities
  • KKBOX CAMPUS AMBASSADOR

from 01/10/19 to 01/05/20


Software

Adobe Photoshop

Adobe Premiere Pro

Adobe After Effects

Adobe Lightroom

Canva

Mircosoft

Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages

English
Advanced (C1)
Chinese (Cantonese)
Bilingual or Proficient (C2)
Chinese (Mandarin)
Bilingual or Proficient (C2)
Japanese
Elementary (A2)

Timeline

ASSISTANT MARKETING MANAGER
Emperor Entertainment Group
01.2024 - 05.2024
MARKETING OFFICER
Emperor Entertainment Group
12.2020 - 12.2023
CUSTOMER SERVICE OFFICER (PART-TIME)
Kai Shing Management Services Limited
12.2019 - 07.2020
UNIVERSITY OF CALIFORNIA, BERKELEY - SUMMER SCHOOL
07.2019 - 08.2019
STORE OPERATION HOST (PART-TIME)
Hong Kong Disneyland
12.2017 - 07.2019
THE CHINESE UNIVERSITY OF HONG KONG
Bachelor of Social Science from Sociology
04.2016 - 01.2020
OUR LADY OF THE ROSARY COLLEGE
01.2009 - 01.2016
YIP YIM KEI ChristineASSISTANT MARKETING MANAGER