Mingxin Zhao
Toledo
Summary
Proven Digital Marketing Specialist with a track record of enhancing online presence for Qingdao Donghengyuan Trading Co., Ltd. through innovative marketing strategies and SEO. Excelled in customer relationship management and creative problem-solving, achieving significant audience engagement. Skilled in data analysis and market research, adept at driving growth and engagement. Experienced with creating and managing digital marketing campaigns that align with business objectives. Utilizes SEO, content marketing, and social media strategies to enhance online presence and drive user engagement. Track record of analyzing data to optimize marketing performance and achieve measurable results.
Overview
1
1
year of professional experience
Work History
Digital Marketing Specialist
Qingdao Donghengyuan Trading Co., Ltd.
05.2023 - 08.2023
- Launched targeted email marketing campaigns for increased customer engagement.
- Curated relevant content for social media platforms to maintain audience interest.
- Generated reports on audience behavior to guide content development.
- Developed engaging blog posts by researching trending topics and target audience needs.
- Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
- Strengthened online presence by creating engaging social media content and managing multiple platforms.
Event Marketing Coordinator
Qingdao Zhuoqin Decoration Engineering Company
05.2022 - 08.2022
- Executed trade shows for client partnerships on time and within budget.
- Streamlined event planning processes, resulting in improved efficiency and cost savings.
- Leveraged social media platforms to promote upcoming events and drive audience engagement.
- Increased event sponsorship opportunities through targeted outreach efforts and relationship building.
- Delivered exceptional customer service during live events, addressing inquiries promptly while maintaining a positive attitude.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
Education
BBA - Information System
University of Toledo
Toledo, USA12-2024
Skills
- Digital marketing
- Social media marketing
- SEO
- Detail-oriented
- Market research and analysis
- Digital marketing management
- Marketing strategies
- Creative problem solving
- Data analysis
- Customer relationship management (CRM)
Languages
Chinese (Mandarin)
Native language
English
Proficient
C2
Timeline
Digital Marketing Specialist
Qingdao Donghengyuan Trading Co., Ltd.
05.2023 - 08.2023
Event Marketing Coordinator
Qingdao Zhuoqin Decoration Engineering Company
05.2022 - 08.2022
BBA - Information System
University of Toledo
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