Summer Kwong
Hong Kong
Summary
Enthusiastic and skilled multitasker with linguistic and media background eager to contribute to team success through hard work, attention to details and excellent organizational skills. Clear understanding and training in PR. Motivated to learn, grow, and excel in PR, communication, and marketing industry. Reliable and dedicated team player with hardworking and resourceful approach.
Overview
2
2
years of professional experience
Work History
Brand Intern
Lush Asia Limited
06.2023 - Current
- Conduct PR reports for each week and month for global data analysis and local PR performance tracking
- Assist in over 300 KOL sourcing and 10+ monthly seeding for product exposure on social media
- Assist in branding events and establish close relationship with media, publications and KOL
- Assist in event vendor sourcing and communication
- Translate and localize 10+ press release from English to Traditional Chinese to reach local audience
- Update 10+ Press Release on official website with WordPress
Marketing & PR Intern
J. Choo (Asia) Limited
05.2022 - 11.2022
- Assist in daily operational in-house PR tasks (both Hong Kong and APAC)
- Translate product press release from English to Traditional Chinese
- Communicate with magazine stylist / fashion editor for sample arrangement and ensure accurate product description in press coverage
- Prepare weekly competitor report to conduct market research
- Assist and coordinate with sales associates and retail department in VIP event
- Assist in VIP database organizing for customer profile management and record interaction history
Project Management Intern
99tech.io
01.2022 - 11.2022
- Document and communicate with web designer about website malfunction, and suggest ways to improve and optimize
- Using Bluehost and WordPress to monitor and modify websites
- Edit and produce tutorials for clients to cultivate their website administration skills
- Handled, prioritized, and problem-solved multiple tasks connected to multiple projects at once
- Market research for company’s future e-commerce project
- Planned timeline and visual site map for website designers to match clients’ expectation
- Handled and managed 7 websites
Education
Bachelor's Degree - Linguistic and Language Application
City University of Hong Kong
Essex, United Kingdom12.2023
Sociolinguistics
University of Essex
United Kingdom06.2023
Skills
- Ability to Multitask
- Fast Learner
- Ability to Work in a Team
- Copywriting
- Microsoft Office
- HTML/CSS/JavaScript
- Website Administration
- Email Marketing
- Public relations understanding
- Brand Strategy Development
Languages
Cantonese
Proficient
C2
English
Proficient
C2
Mandarin
Proficient
C2
Timeline
Brand Intern
Lush Asia Limited
06.2023 - Current
Marketing & PR Intern
J. Choo (Asia) Limited
05.2022 - 11.2022
Project Management Intern
99tech.io
01.2022 - 11.2022
Bachelor's Degree - Linguistic and Language Application
City University of Hong Kong
Sociolinguistics
University of Essex
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