Summary
Overview
Work History
Education
Skills
Websites
Internships And Other Experiences
Personal Information
Project Experience
Timeline
Generic

Siying Zhu

Manager- China Key Account
Hong Kong

Summary

  • Currently employed, open to new opportunities
  • 34 years old
  • Master's degree
  • 12 years and 4 months of work experience

Overview

11
11
years of professional experience
9
9
years of post-secondary education
4
4
Languages

Work History

Sales Manager

Bureau Veritas
06.2020 - 05.2025
  • Developed and managed major clients by deeply analyzing customer needs and industry trends; successfully acquired 4 large enterprise clients with annual contract value reaching CNY18 million, maintaining a client retention rate above 90%.
  • Led channel expansion and partner management by establishing multiple strategic cooperation channels, continuously driving channel sales growth and optimizing efficiency.
  • Managed social responsibility and sustainability projects across multiple sectors, enhancing company brand influence and gaining recognition from clients and the industry.
  • Contributed to product development and innovation, bringing new business opportunities and invigorating the team.

Key Account Manager

Tuv Sud
01.2018 - 05.2020
  • Planned and managed key client social responsibility audits and sustainability projects, formed service teams, and prepared procedural documents.
  • Assisted in developing multi-category audit products and maintained relationships with organizations such as FLA, Textile Industry Federation, Shanghai Quality Association, OECD, ILO, and chambers of commerce from the US, EU, and Germany.
  • Developed FMCG international clients and teams, including Coca-Cola China and Nestlé Group.
  • Responsible for bidding and managing large-scale projects.

Sales Representative

Tuv Sud
05.2017 - 12.2017
  • Managed social responsibility audits such as BSCI, SMETA, TSGI; organized meetings and multi-channel promotions.


Assistant General Manager

IREKS (Shanghai) Food Co., Ltd.
02.2015 - 02.2017
  • Assisted the general manager in daily operations. Communicating routinely with various departments, as well as the German headquarters.
  • Supported department managers in administration, marketing, sales bonus calculation, HR, and import processes including procurement, visa handling, event coordination, product promotion, and customs operations.

Technical Advisor

AT&T Co., Ltd
01.2014 - 01.2015
  • Provided technical support and solutions to AT&T -Uverse customers, improving customer satisfaction.
  • Acted as a communication bridge between local branches and headquarters.
  • Assisted in organizing technical training, achieving 80% training coverage and significant skill improvements.

Education

Master of Social Sciences - Sustainability Leadership and Governance

The University of Hong Kong
09.2024 - 05.2026

Bachelor's Degree - Business Administration

University of Arizona
United States
08.2009 - 12.2013

High School - undefined

Nanjing Foreign Language School
09.2006 - 06.2009

Skills

    Sales planning

    Client relationship management

    Sales reporting

    Staff management

    Marketing

    Product Development

    Social Compliance Audit

Websites

Internships And Other Experiences

  • Assistant Key Account Manager, Jiangsu Construction Bank Shanxi Road Branch, Nanjing
  • McDonald's, Huaihai Zhong Road Branch, Nanjing
  • Worked at, Starbucks (Arizona)
  • Marketing Assistant, Sperry Van Ness (Commercial Real Estate, Chicago)
  • Beauty Product Website Editor and Operations Assistant Manager, Deal Savings LLC (Internet Company, Ohio)
  • English Teaching Assistant, W" agency, Shanghai
  • Assistant to the Chairman, Haiao (Shanghai) Food Co., Ltd.
  • Various social volunteer work

Personal Information

Age: 34

Project Experience

Boohoo Supply Chain Management
December 2021 – Present

  • Conduct supply chain audits in China for Boohoo supply Chain.
  • Make sure all tier suppliers understand client's audit criteria.
  • Monthly report

Nestlé Group Supply Chain Management Project
January 2019 – May 2020

  • Managed global Nestlé supplier social responsibility audits, providing transparent and fair audit reports to help suppliers identify, improve, and enhance their management and operations.
  • Responsibilities included client liaison, quarterly business review meetings, and maintaining client relationships.

Coca-Cola Greater China Supplier Social Responsibility Management
January 2018 – May 2020

  • Led social responsibility and environmental audit system establishment for over 200 Coca-Cola China suppliers, completing 120+ audit man-days annually with a 15% yearly growth.
  • Identified key stakeholders and developed differentiated cooperation plans with bi-monthly meetings for continuous improvement.
  • Built a 15-person specialized team with a three-tier project management structure, achieving a 98% on-time project delivery rate.
  • Established an emergency response mechanism reducing issue resolution time from 72 to 24 hours.
  • Organized quarterly supplier conferences to promote client strategic adjustments, increasing market share from 30% to 65% in two years.
  • Designed annual audit report templates with client satisfaction scores above 90 for four consecutive quarters.
  • Resulted in becoming Coca-Cola Asia Pacific's preferred ESG audit partner with a 300% contract growth.

Timeline

Master of Social Sciences - Sustainability Leadership and Governance

The University of Hong Kong
09.2024 - 05.2026

Sales Manager

Bureau Veritas
06.2020 - 05.2025

Key Account Manager

Tuv Sud
01.2018 - 05.2020

Sales Representative

Tuv Sud
05.2017 - 12.2017

Assistant General Manager

IREKS (Shanghai) Food Co., Ltd.
02.2015 - 02.2017

Technical Advisor

AT&T Co., Ltd
01.2014 - 01.2015

Bachelor's Degree - Business Administration

University of Arizona
08.2009 - 12.2013

High School - undefined

Nanjing Foreign Language School
09.2006 - 06.2009
Siying ZhuManager- China Key Account