Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Sew Soon Seng

Sew Soon Seng

萧顺城
Guangzhou

Summary

Bilingual International Sales & Market Development Manager with proven experience in cross-border trade, overseas subsidiary setup, cost analysis, and digital marketing. Skilled at client acquisition and relationship management across Southeast Asia, Africa, and Europe. Looking to join a leading Shenzhen-based global platform to drive sales growth and support international expansion.

双语国际销售与市场拓展经理,具备跨境贸易、海外子公司设立、成本核算与数字营销经验。擅长东南亚、非洲与欧洲市场的客户开发与关系管理。期望加入深圳大型国际平台,推动销售增长并支持全球业务拓展。

Overview

4
4
years of professional experience
7
7
years of post-secondary education
3
3
Languages

Work History

Regional Manager / 区域经理

Guangzhou Huajing Machine Manufacture Co., Ltd
10.2024 - Current
  • Established Huajing’s Malaysian subsidiary and warehouse, independently completing cost calculation and local pricing strategies to ensure efficient operations.
  • Expanded market presence in Southeast Asia; supported company growth into Africa and Europe through frequent overseas business trips.
  • Hosted and led a 35-member Indonesian client delegation, overseeing itinerary planning, factory tours, presentations, and contract discussions.
  • Represented the company at major exhibitions including the Canton Fair, increasing brand exposure and connecting with key international clients.
  • Conducted business visits to South Africa, engaging in agency agreement negotiations with potential partners.
  • 设立华劲马来西亚子公司与仓库,独立完成成本核算及本地售价制定,确保运营顺利。
  • 拓展东南亚市场,并通过频繁海外出差支持公司向非洲与欧洲市场发展。
  • 主导并成功接待35人印尼客户访问团,负责行程安排、工厂参观讲解、主持及商务洽谈。
  • 代表公司参加包括广交会在内的国内外展会,提升品牌曝光并对接重点客户。
  • 前往南非考察市场,参与与潜在代理商的代理协议谈判。

International Sales Executive / 国际销售专员

Guangzhou HF Logistic & Technology Co., Ltd.
08.2023 - 10.2024
  • Developed global clients independently, generating RMB 2M in annual sales.
  • Designed and executed digital marketing campaigns via independent websites and Facebook Ads, successfully acquiring and converting overseas customers.
  • Strengthened client partnerships and secured long-term contracts through overseas business trips.
  • 独立开拓国际客户,实现年度销售额200万元。
  • 策划并执行独立站与Facebook广告推广,成功获取并转化海外客户。
  • 通过多次海外出差巩固合作关系,达成长期订单。

Real Estate Sales Consultant / 房地产销售顾问

IQI Global
01.2023 - 08.2023
  • Acquired clients through short-video content creation and Facebook Ads, achieving rapid conversion.
  • Reached peak monthly sales of 10 properties, generating over MYR 100,000 (≈ RMB 170,000).
  • Built strong client trust and sharpened negotiation skills in a competitive market.
  • 通过 短视频内容与Facebook广告投放 自主开发客户,实现快速转化。
  • 单月售出 10套房产,收入超过10万马币(约17万元人民币)。
  • 在竞争激烈的市场中建立客户信任,提升谈判与成交能力。

Paralegal / 法律助理

Messrs Lui & Bhullar (Law Firm)
01.2022 - 01.2023
  • Collected and organized case-related data and documents to support lawyers in client matters.
  • Assisted with legal research and maintained accurate client and case records.
  • Supported client communication, scheduling, and file management.
  • 收集并整理案件相关数据与资料,支持律师处理客户事务。
  • 协助法律调研,维护客户及案件档案的准确与完整。
  • 协助客户沟通与预约安排。

Education

Bachelor's Degree - E COMMERCE

Southwestern University of Finance And Economics (SWUFE)
Sichuan, Chengdu
01.2018 - 01.2022

Diploma in Commerce -

Wan-Neng Senior & Commercial Vocational School
01.2015 - 01.2018

Skills

  • International Market Development / 国际市场拓展
  • Subsidiary & Warehouse Setup / 子公司与仓库设立
  • Cost Analysis & Pricing Strategy / 成本分析与定价策略
  • Cross-Border Sales & Negotiation / 跨境销售与谈判
  • Customer Relationship Management / 客户关系管理
  • Digital Marketing (Short Video, Facebook Ads, Independent Website) / 数字营销(短视频、Facebook广告、独立站)
  • Hosting & Coordinating Overseas Delegations / 海外客户接待与协调
  • Multilingual: Mandarin, English, Malay / 精通中英马三语

Accomplishments

  • Successfully established Huajing’s Malaysian subsidiary & warehouse within 12 months, including cost and pricing strategy.
  • Hosted a 35-member Indonesian client delegation, leading presentations, factory tours, and negotiations.
  • Represented the company at Canton Fair and other exhibitions, increasing brand visibility.
  • Achieved RMB 2M in annual sales at HF Logistic through digital marketing.
  • Closed 10 property sales in one month via short-video and FB campaigns.
  • 一年内成功设立华劲马来西亚子公司与仓库,并独立完成成本与售价制定。
  • 成功接待35人印尼客户访问团,负责主持讲解与商务洽谈。
  • 代表公司参加广交会等大型展会,提升品牌国际影响力。
  • 在华飞隆通过数字营销实现年度销售额200万元
  • 通过短视频与Facebook广告,单月售出10套房产

Timeline

Regional Manager / 区域经理

Guangzhou Huajing Machine Manufacture Co., Ltd
10.2024 - Current

International Sales Executive / 国际销售专员

Guangzhou HF Logistic & Technology Co., Ltd.
08.2023 - 10.2024

Real Estate Sales Consultant / 房地产销售顾问

IQI Global
01.2023 - 08.2023

Paralegal / 法律助理

Messrs Lui & Bhullar (Law Firm)
01.2022 - 01.2023

Bachelor's Degree - E COMMERCE

Southwestern University of Finance And Economics (SWUFE)
01.2018 - 01.2022

Diploma in Commerce -

Wan-Neng Senior & Commercial Vocational School
01.2015 - 01.2018
Sew Soon Seng 萧顺城