Serena De Angelis
Manila
Summary
Pioneering Circular Economy Leader at Decathlon Philippines, adept in crafting sustainable business models and forging strategic market alliances. Demonstrated excellences abilities in team leadership and strategic planning, with a keen entrepreneurial mindset. Achieved significant advancements in sustainability, enhancing business operations and customer satisfaction. Passionate about sustainability, driving impactful change across sectors.
Overview
9
9
years of professional experience
Work History
Circular Economy Leader
Decathlon Philippines
01.2024 - Current
- Drive sustainable business models
- Develop new sustainable business models according with the local market
- Write the process for each business models from proof of concept to duplication
- Implement from United and locally the tools needed to operate each business model.
- Train and accompany the teams on the implementation and duplication of the new practices and encourage them to find local initiatives.
- Establish strategic alliances in the market to promote new business models.
Country Services Leader
Decathlon Korea
01.2022 - 12.2023
- Created a country services policy
- Boosted customers and users satisfaction
- Developed strong and long-term relationship with customers thru the launch of membership program
- Ensured the availability of items thru the duplication of Ship from Store
- Animated and trained the teams to improve the quality of welcoming in stores and the cash tills procedures
- Introduced II life in stores
Ecommerce Manager
Decathlon Korea
01.2021 - 01.2022
- Built a yearly trajectory
- Animated and train the team on processes to increase the productivity
- Managed inventory control processes for seamless order fulfillment and customer satisfaction.
Cycling and Workshop Department Manager
Decathlon Italy
09.2017 - 12.2020
- Built a yearly trajectory
- Animated and train the team
- Ensured the customers and users satisfaction
- Increased the efficiency in workshop
- Improved stock management flow
Direct Marketing Assistant
Decathlon Italy
12.2015 - 08.2017
- Trained and animated italian stores on local tool for direct marketing
- Creation of Decathlon national emails campaigns
- Creation of template and simple html codes
Education
Master Marketing And Communication -
07-2014
Bachelor of Economics -
06-2011
Skills
- Strong business sense and entrepreneurial mindset
- Team leadership
- Decision making
- Strategic planning
- Creative and curious
- Passionate on the topic of sustainability
Writing and volunteering
I like write short novels and kids novels, I have participated in writing competitions.
I actively advocate on NGO to give underprivileged youth the tools to have better life and education.
Languages
Italian
Native language
English
Proficient
C2
Timeline
Circular Economy Leader - Decathlon Philippines
01.2024 - Current
Country Services Leader - Decathlon Korea
01.2022 - 12.2023
Ecommerce Manager - Decathlon Korea
01.2021 - 01.2022
Cycling and Workshop Department Manager - Decathlon Italy
09.2017 - 12.2020
Direct Marketing Assistant - Decathlon Italy
12.2015 - 08.2017
Luiss Business School - Master Marketing And Communication ,
Universita' Tor Vergata - Bachelor of Economics,
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