Rosanna Libia

Events

• Managed over 15 physical and virtual events, from concept to execution, with budgets between $5,000 and $500,000.
• Provided leadership to cross functional teams and external partners across Europe, US and China.
• Hired and cross-trained staff members for event-specific functions.
• Created yearly plan for promotional material and worked closely with internal teams and 3rd party vendors on design, order and delivery.

Marketing, Retail & Merchandise

• Built brand awareness and generated leads while executing online pre-sales and launch campaigns to achieve commercial goals for Europe and US markets.
• Successfully project managed numerous multi-lingual email campaigns simultaneously and led communication with over 50 external partners.
• Created and led digital and physical flagship stores' opening plan across Europe, US and LatAm markets.

• Wrote over 60 posts and assisted in creating videos and visuals for Chinese social media (Weibo, WeChat)
• Monitored, moderated and responded to audience comments.

• Placed customers' orders using call center's order database.
• Documented and detailed calls and complaints using call center's CRM database.
• Built strong relationship with clients by understanding needs and clearly explaining products.
• Reached out to customers after completed sales to evaluate satisfaction and determine immediate service requirements.
• Helped resolve client problems quickly with superior customer service.