Mar Basterra

• Right hand to the Regional Manager providing real time business insights and strategy by market
• Work across all international business units to ensure all KPI's met
• Forecast by market for monthly/annually and budget planning
• Develop the business and operations strategy for the region and ensure seamless execution on all projects throughout region across all functions (Marketing, Supply, Operations, Finance, etc.)
• Create and execute company´s OKR’s
• Asses and report overall business performance of the region through weekly business updates to GM´s
• Ensure culture of the organization is held to high standard

• Accomplishments: Selected candidate for the Emerging Leaders Program at Ebay HQ in 2019

• Responsible for APAC B2B sales team
• Plan annual sales forecast and strategy by country.
• Manage team of 7 employees, overseeing hiring, training, and professional growth of employees
• Support the B2B marketing team in lead generation and execution of the regional marketing plan
• Maintain strong bonds with large corporate accounts and achieve multiple global partnerships
• Analyse regional market trends and discover new opportunities for growth

• Accomplishments: Sales target exceeded by 135% in H2 2018

• Develop company’s corporate business and drive sales in APAC: Singapore, Indonesia, Australia and Hong Kong.
• Collaborate with cross-functional teams to identify the best product mix and determine the best way to promote our products online and offline
• Supervise and support junior account managers
• Work with Regional Manager to set sales targets and specific performance metrics and ensure they align with business strategies
• Accomplishments: Best seller among 25 account managers during Football World Cup Russia 2018 (+1.0M USD)

• Develop new business with existing clients in the region and/or identify areas of opportunity to meet sales quotas
• Manage and review revenue forecasts on a monthly and weekly basis
• Ensure timely and successful delivery of our solutions according to customer needs and objectives

• Accomplishments: Sales target exceeded by 1250% in 2016 and 145% in 2017

• Drive and assist in business research to facilitate marketing and prospection
• Assist the marketing managers in the documentation for GTB transactions
• Credit proposal preparation and country analysis performance
• Contribute to the origination plus execution of transactions booked in other branches and support to the Global Transactional Banking team on a regional basis

• Consultancy and advisory for the establishing of Spanish companies in Germany
• Resolution of queries on the German market by Spanish companies
• Publication of economic, trade and marketing research reports based on the German market
• Support to Spanish companies in International Trade Fairs: ANUGA, BIOFACH, ISM, FRUITLOGISTIC, PROWEIN, etc.

• Develop and implement successful sales and marketing strategies to meet and exceed sales plan
• Review and analyse market data to develop and implement own business plan and utilize company resources to maximize sales effectiveness
• Perform analysis of prospects' business and design solutions that best meet customer needs

• Employ strategic thinking to identify new opportunities and initiate relationships with potential customers