Raven Chong
Assistant Vice President
Summary
Results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Combines strategic thinking with hands-on experience to deliver impactful solutions and enhance organizational performance.
Overview
6
6
years of professional experience
3
3
Languages
Work History
Assistant Vice President
China CITIC Bank International
09.2023 - Current
- Directed the development of a multi-currency debit card initiative as product owner.
- Led payment enhancement projects, including complete overhaul of remittance processes and other payment initiatives.
- Strategize and execute marketing campaigns to achieve banking KPIs.
- Identified opportunities for cost savings and revenue optimization through thorough financial analysis and forecasting, resulting in a $3m increase in revenue.
Digital Product Strategy and Innovation Manager
DBS Bank Limited
07.2022 - 09.2023
- Manage digital wealth related projects and enhancements, including Portfolio ESG Rating, Online Fund Switching, Regular Fund Investment Plan, Online Fund Advisory Initiative
- Monitor and analyze developments in market trends, digital advancements, and operational changes relevant to investment products.
- Regularly track and analyse performance of digital platforms and customer management process, understand trends and dynamics to discover product pinpoints and potential enhancement
Product Manager
Airstar Bank Limited
06.2021 - 07.2022
- Manage product road map updates, ensure timely delivery and provide business reasons for changes/ enhancement
- Create, maintain, prioritize and sequence the product backlog based on business value
- Work closely with key internal partners, risk/ compliance/ legal ensure strict adherence with policy and procedures to bank's standard
- Deposit and Payment
- Leading the project for replacing eKYC IDV solution and revamp the entire onboarding journey, including overall project management, app journey design, streamlining the onboarding flow and improve customer experience
- Deliver the FPS payment function for the Bank, including FPS QR code payment and App to app invocation, responsible for overall app flow design, product launch plan and customer communication
- Facilitate partnership with different merchants and attain Bank's KPIs
Graduate Trainee, Product Management
HKT Financial Service
08.2019 - 06.2022
- Facilitate the launch of major projects including unsecured lending products and online integration flow
- Assist in increasing the efficiency of critical eKYC processes and streamline the End to End customer's journey
- Align and manage requests from different BUs to modify/ enhance the functionality of our system (including: Credit Risk team, Operation Risk Team, Compliance)
- Take lead in KPIs reporting and data analysis, drawing keys insights for system enhancement and streamlining customer journey
- Responsible for the creation of the overall UAT test plan and KPIs, assist in manage project timeline and milestone
- Oversaw implementation of innovative solutions including development of a secure data protection framework.
Education
Bachelor of Business Administration - Major in Marketing
City University of Hong Kong
08.2015 - 7 2019
Skills
JIRA
Timeline
Assistant Vice President
China CITIC Bank International
09.2023 - Current
Digital Product Strategy and Innovation Manager
DBS Bank Limited
07.2022 - 09.2023
Product Manager
Airstar Bank Limited
06.2021 - 07.2022
Graduate Trainee, Product Management
HKT Financial Service
08.2019 - 06.2022
Bachelor of Business Administration - Major in Marketing
City University of Hong Kong
08.2015 - 7 2019
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