Summary
Overview
Work History
Education
Skills
Timeline
Generic

Man Fong, Linda Lee

Business Management

Summary

Accomplished manager recognized for strong communication and analytical skills in overseeing budgeting and forecasting processes. Experience in facilitating collaboration between stakeholders to ensure successful execution of business strategies and programs.

Overview

31
31
years of professional experience

Work History

Business Management Manager

STMicroelectronics
04.2023 - Current
  • Responsible for presentation material of Management meetings
  • Facilitate yearly budget setting and timely forecast planning
  • Closely monitor POP, POS and Stock to ensure business plan is on track
  • Facilitate regular meetings with distributors, finance, marketing and divisions so to deploy appropriate programs to improve the business performance.
  • Analyzed data to identify trends and drive continuous improvement initiatives across product groups.
  • Coordinated with distributors to ensure timely order pipeline for sufficient production plan of materials.
  • Facilitate Audits and Policy Deployment for the department
  • Facilitate contracts and agreements for Distributors, VARs and IDH

Multi Market Demand Planner

STMicroelectronics
08.2020 - 03.2023
  • Responsible for developing and maintain accurate demand forecasts to optimize business performance
  • Collaborated with Sales, Marketing and customers to align supply chain strategies with market trends.
  • Presented monthly forecast updates to management, highlighting key changes and risks in the demand outlook.
  • Analyzed historical data to identify patterns, trends, and seasonality for use in demand forecasts.
  • Analyzed sales data and market dynamics to identify demand patterns and opportunities.

MMS Commercial Marketing Manager

STMicroelectronics
02.2016 - 07.2020
  • Responsible for preparing meeting material for management meetings
  • Developed and executed comprehensive marketing strategies with distributors to enhance market penetration.
  • Monitoring distributors POP, POS and Stock to ensure business plan is on track.
  • Collaborate with Division on capacity allocation to ensure timely delivery to right customers.
  • Facilitate Audit and KPI setting on distributors to ensure performance in the right direction
  • Collaborated with Finance and Division on budget setting, margin control and business boost program.
  • Analyzed competitive landscape and consumer insights to inform marketing campaigns and positioning strategies.
  • Coordinated trade shows and events, enhancing company presence and networking with industry stakeholders.

Operational Marketing Manager

STMicroelectronics
10.2013 - 01.2016
  • Responsible for preparing meeting materials for management meetings
  • Administrative and Secretary job for the department
  • Collaborate with Finance and Division on Budget setting and margin control.
  • Managed workflow for the department , coordinating documents, planning, and creative material distribution.
  • Provide Timely and accurate business forecast for capacity planning
  • Facilitate supply-chain and distributors on capacity swapping to maximize product utilization
  • Controlling expenses for the department
  • Organized trade show to potential customers or partners to enlarge brand penetration
  • Facilitate on Contracts and Agreement for distributors and End Customers

Product Marketing Manager

Arrow Electronics
04.2009 - 10.2013
  • Supplier Business Manager
  • Central Marketing responsible for NXP
  • Leading the field marketing teams of Asia to drive supplier Business penetration across Asia
  • Supplier Programs development and deployment across Asia
  • Product Marketing Manager
  • Field Marketing Leader for ST
  • Leading the field marketing and field FAE in China for business development and demand creation
  • Deploy business strategy and budget setting
  • Ensure business profitability by controlling inventory and right product mix

Marketing Manager

WT Microelectronics
03.2003 - 03.2009
  • Leading Field Marketing and FAE for Texas Instruments
  • Enlarge Business penetration within the region
  • Enhance relationship with suppliers and customers
  • Deploy business plan accordingly to suppliers and company strategy
  • Ensure profitable business by controlling inventory levels and promoting the right product mix

Marketing Executive

WPG Group
09.1999 - 03.2003
  • Field Marketing responsible for On Semi
  • Enlarge Business penetration
  • Enhance relationship with supplier and customers
  • Deploy business plan accordingly to supplier and company strategy
  • Ensure profitable business by controlling inventory level and promote in right product mix

Marketing Executive

Future Electronics
01.1997 - 08.1999
  • Field Marketing of Semiconductor and Passive Components
  • Enlarge Business penetration with the company
  • Enhance relationship with supplier and customers
  • Quotations, order pipeline, backlog management

Administrative Executive

Sunnice Electronics Co., Ltd.
04.1995 - 01.1997
  • Supported president by managing schedules, correspondence, and office operations
  • Facilitated communication between sales team and clients.
  • Managed office operations to support daily functions.
  • Prepared and submitted shipping declarations for compliance.

Education

BBA -

Newport University
Hong Kong
04.2001 -

High School Diploma -

The Hong Kong Polytechnic University
Hong Kong
09.1992 - 06.1994

Skills

Supply chain optimization

Business planning

Data analysis

Documentation and reporting

Cross-functional teamwork

Computer skills

Effective communication

Timeline

Business Management Manager

STMicroelectronics
04.2023 - Current

Multi Market Demand Planner

STMicroelectronics
08.2020 - 03.2023

MMS Commercial Marketing Manager

STMicroelectronics
02.2016 - 07.2020

Operational Marketing Manager

STMicroelectronics
10.2013 - 01.2016

Product Marketing Manager

Arrow Electronics
04.2009 - 10.2013

Marketing Manager

WT Microelectronics
03.2003 - 03.2009

BBA -

Newport University
04.2001 -

Marketing Executive

WPG Group
09.1999 - 03.2003

Marketing Executive

Future Electronics
01.1997 - 08.1999

Administrative Executive

Sunnice Electronics Co., Ltd.
04.1995 - 01.1997

High School Diploma -

The Hong Kong Polytechnic University
09.1992 - 06.1994
Man Fong, Linda LeeBusiness Management