Part of marketing professionals team to deliver high-quality campaigns on time and within budget.
Created and managed social media campaigns to increase brand engagement.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed
Communications and Social Media Manager
Backstage Bar
01.2016 - 08.2022
Managed relationships with third-party vendors and suppliers to establish timely delivery of services.
Increased web traffic through targeted SEO tactics and engaging blog content development.
Developed and promoted corporate brand, images and identity to media and public.
Conducted media training for company executives and business leaders.
Marketing Assistant
Sony Pictures
06.2014 - 06.2016
Supported content creation for corporate social responsibility initiatives, showcasing company values and community involvement efforts to strengthen brand reputation.
Compiled product and customer data to generate informed profit projections.
Film research program, monitoring analytics data to inform adjustments to content strategy and search engine optimization efforts.