Summary
Work History
Education
Skills
Software
Timeline
Generic
King Man Siu

King Man Siu

Digital Account Manager
Hong Kong

Summary

Proactive and achievement-oriented marketer with over 3 years of online and offline marketing experiences delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Collaborative and progressive professional that planned and implemented wide-ranged of projects including NFTs, Metaverse, branding and acquisition campaigns. Detailed-minded and hard-working with excellent time management and interpersonal skills.

Work History

Digital Account Manager

NDN Group (HK) Limited
Hong Kong
2020.07 - Current
  • Directed digital marketing and innovative projects through conceptual planning, schedule management and final implementation.
  • Analyzed and reported digital campaign performance with focus on program optimization.
  • Designed and implemented comprehensive digital marketing strategies to align with client business goals based on company targets, product specifications, market data and budget factors.
  • Built and strengthened strategic relationships with clients, vendors, and leading industry partners.
  • Worked cross-functionally with various departments on projects.
  • Managed, coached and developed direct reports.

Digital Marketing Executive / Copywriter

Freelance
Hong Kong
2019.12 - 2020.07
  • Planned and executed SEO and social media advertising campaigns.
  • Monitored and analyzed market and competitor metrics to inform digital marketing strategies.
  • Increased brand awareness and engagement through creation and management of social media channels.
  • Conducted keyword research and applied in blog writing.
  • Lined up partnerships with e-commerce platforms and media outlets.

Account Coordinator

Ogilvy PR&I
Hong Kong
2018.10 - 2019.11
  • Served clients across industries, including, F&B, luxury, governmental authorities and FMCGs.
  • Planned, drafted and translated content for social media and press materials.
  • Maintained good media relations by providing interesting and timely stories that their audiences want to hear.
  • Conducted extensive research on media landscape, competitors' offerings and presence in assigned territories.
  • Resolved issues through active listening and open-ended questioning, escalating major problems to manager.
  • Facilitated weekly status reports, project documentation and client billing.

Education

Bachelor of Social Science - Government And International Studies

Hong Kong Baptist University
Hong Kong
2013.09 - 2018.07

Skills

    Account Servicing

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Software

Meta Business Suite

Google Analytics

Ahrefs / SEMrush

Campaign Manager 360

Monday.com

Timeline

Digital Account Manager

NDN Group (HK) Limited
2020.07 - Current

Digital Marketing Executive / Copywriter

Freelance
2019.12 - 2020.07

Account Coordinator

Ogilvy PR&I
2018.10 - 2019.11

Bachelor of Social Science - Government And International Studies

Hong Kong Baptist University
2013.09 - 2018.07

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King Man SiuDigital Account Manager