Katy Kit Yi Lee
PR & Marketing Manager
Hong Kong,NNO
Summary
Public relations and marketing professional with proven track record of driving successful campaigns and media strategies. Skilled in relationship building, strategic communication, and brand management. Strong focus on fostering teamwork and adapting to evolving market demands.
Overview
11
11
years of professional experience
Work History
PR & Marketing Manager
MQ Group Limited
01.2025 - Current
- Develop marketing materials and promotional content that align with brand identity and support planned events and initiatives.
- Oversee the planning and coordination of engagement activities and content creation for corporate communications and publications.
- Manage logistics and planning for events, including hospitality arrangements, communication strategies, and on-site execution to ensure a seamless experience.
- Drive a culture that values collaboration, diversity, and effective communication among team members and stakeholders.
Editor
AMPM (HK) Limited
11.2023 - 12.2024
- Support in all aspects of marketing and communications work.
- Manage Youtube channel and produce Youtube channel video, include preliminary preparation and post-production.
- Create compelling, well-structured, and innovative commercial creative campaigns, including articles, social media feeds, and other digital content.
- Independently handle various ad hoc projects, managing timelines and deliverables in a fast-paced environment.
Co-founder
Visual Memories Production (@vmpphotovideo)
05.2015 - 10.2023
- As a co-founder of VM production house, I focus on developing creative projects, managing budgets, and ensuring smooth production processes.I also lead marketing efforts to attract clients and build industry relationships, fostering a collaborative environment that inspires our team to bring unique stories to life.
Editor
PCCW Media Group (Viu.com)
10.2018 - 01.2023
- Plan and produce original video works.
- Create online video adverts, take part in pre and post production process.
- Coordinated team members in video editing of marketing materials for clients.
Shop Manager
I Cremeria
04.2016 - 09.2018
- Oversaw shop daily operation.
- Managed inventory with POS system, stock-in record and stock-taking.
- Conducted regular quality control.
- Managed manpower and human resources.
- Maintained store style and brand image.
Education
Higher Diploma - Film and TV
Hong Kong Design Institute
01.2013
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Sheung Shui Gov. Secondary School
01.2010
Marketing in Global Trade
CityU - SCOPE
01.2010
Skills
Marketing campaigns
Timeline
PR & Marketing Manager
MQ Group Limited
01.2025 - Current
Editor
AMPM (HK) Limited
11.2023 - 12.2024
Editor
PCCW Media Group (Viu.com)
10.2018 - 01.2023
Shop Manager
I Cremeria
04.2016 - 09.2018
Co-founder
Visual Memories Production (@vmpphotovideo)
05.2015 - 10.2023
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Sheung Shui Gov. Secondary School
Marketing in Global Trade
CityU - SCOPE
Higher Diploma - Film and TV
Hong Kong Design Institute