Karmila Ganesratnam
Data Processing Specialist
Kuala Lumpur
Summary
Detail-oriented and performance-driven Data Validation Specialist with proven experience in the FMCG and consumer intelligence industry. Specializing in data verification, validation, and process optimization to ensure the accuracy and integrity of product, transaction, and consumer behavior data. Passionate about leveraging data-driven insights to support market growth strategies, operational excellence, and business decision-making through reliable and high-quality data management.
Overview
4
4
years of professional experience
3
3
years of post-secondary education
3
3
Certificates
4
4
Languages
Work History
Data Processing Specialist
NielsenIQ
03.2022 - Current
- Perform end-to-end validation of product, transaction, and customer behavior data for FMCG clients, ensuring data integrity, coding accuracy, and adherence to client-specific requirements.
- Proactively detect, investigate, and resolve data discrepancies, operational inefficiencies, and product-related issues, contributing to continuous process optimization within the Client Instruction Process (CIP) framework.
- Collaborate effectively with analytics, reporting, and operations teams to deliver clean, reliable, and actionable datasets supporting high-impact market research and strategic business initiatives.
Digital Data Reviewer
Accenture
07.2021 - 03.2022
- Reviewed, classified, and moderated digital content in accordance with client guidelines and policy frameworks, ensuring quality, accuracy, and timely completion of review activities while consistently meeting productivity targets.
- Identified content trends, flagged policy violations, and escalated complex issues to management, collaborating with Trust & Safety teams to uphold platform security and community integrity.
- Proposed workflow enhancements and participated in continuous improvement initiatives, contributing to the optimization of content management processes and operational efficiencies.
Education
Bachelor of Economics (Hons) - Global Economics
Universiti Tunku Abdul Rahman (UTAR)
10.2017 - 09.2020
Skills
Experienced in Python programming
Certification
Google Business Intelligence Professional Certificate
Timeline
Data Processing Specialist
NielsenIQ
03.2022 - Current
Digital Data Reviewer
Accenture
07.2021 - 03.2022
Bachelor of Economics (Hons) - Global Economics
Universiti Tunku Abdul Rahman (UTAR)
10.2017 - 09.2020
Languages
English
Malay
Tamil
French
Interests
Data Visualization & Business Reporting
Process Automation & Workflow Optimization
Language Learning & Cultural Exchange
Community Volunteer Projects
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