Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
BusinessAnalyst
Ka Lok Leung

Ka Lok Leung

Toronto

Summary

I am a Marketing and Project Executive with a background in the building material industry in Hong Kong. My experience includes client communication, product introduction, social media management, and project coordination. I excel at building strong client relationships, delivering engaging presentations, and addressing inquiries. I am skilled in effectively communicating product features, advantages, and benefits to meet project requirements. I have experience creating marketing materials and managing social media platforms to enhance brand visibility and engage the target audience. With strong project management abilities, I coordinate deliveries, attend site meetings, and provide accurate project updates. I am adaptable, possess excellent communication skills, and have a problem-solving mindset. I am eager to contribute my transferrable skills to a new country, specifically in Canada.

Overview

10
10
years of professional experience
7
7
Certification

Work History

Senior Marketing and Project Executive

Omnific Group Limited
10.2021 - 05.2024

Client Communication:

  • Serve as the primary point of contact for clients, responding to inquiries, providing product information, and addressing any concerns.
  • Build and maintain strong relationships with clients to ensure customer satisfaction and maximize business opportunities.
    Conduct regular client meetings and presentations to showcase products and services, highlighting their unique features and benefits.
  • Arrange direct mailing of company catalogues and booklets to different potential clients


Product Introduction:

  • Develop a comprehensive understanding of the company's product portfolio, including vinyl floor, wall protection, carpets, installation and other services.
  • Effectively communicate product features, advantages, and benefits to clients, emphasizing their value in meeting project requirements.
  • Collaborate with the sales team and designer to create marketing materials, such as booklets, leaflets, social media content and EDMs, to support product promotion efforts.
    Manage the stock of product samples and sample books, collaborate with the procurement team to order the samples and deliver them to the clients.


Social Media Management:

  • Oversee the company's social media platforms, including Facebook, LinkedIn, YouTube and Instagram.
  • Take photos of finished projects, develop and implement social media strategies to enhance brand visibility, engage with the target audience, and generate leads.
  • Create compelling and relevant content, such as posts, articles, and videos, to increase user engagement and brand awareness.

Project Management:

  • Coordinate the delivery of materials with contractors, users and the transportation team.
  • Attend site meetings and site visits, draft project updates to report the site condition and the working schedule.
  • Deal with the project defects, arrange site visits and discuss the approach with the clients and project team.

Education

Bachelor of Arts - Billingual Studies

The Hong Kong Polytechnic University
Hong Kong
08.2014

Associate of Arts - Arts

Hong Kong Community College
Hong Kong
08.2012

Skills

  • Strong communication and interpersonal skills for effective client communication, building relationships, and conducting presentations
  • Comprehensive understanding of product portfolios and the ability to effectively communicate product features and benefits
  • Proficiency in marketing material creation, including booklets, leaflets, social media content, and EDMs
  • Experience in managing social media platforms and developing strategies to enhance brand visibility and engage the target audience
  • Project management skills, including coordination, problem-solving, and delivering project updates
    Ability to adapt to new environments, cultures, and business practices
  • Excellent organizational and time management skills to handle multiple tasks and prioritize effectively

Certification

  • After Effect Digital Video Production Professional Certificate, Maya Education Center, 26/3/2024
  • Premiere Pro Digital Video Production Professional Certificate, Maya Education Center, 26/3/2024
  • Illustrator Graphic Design and Advertising Professional Certificate, Maya Education Center, 4/11/2021
  • Photoshop Lightroom Graphic Design Professional Certificate, Maya Education Center, 7/4/2024
  • Photoshop Digital Graphic Design Professional Certificate, Maya Education Center, 7/4/2024

Languages

Chinese (Cantonese)
Native language
Chinese (Mandarin)
Intermediate
B1
English
Upper intermediate
B2

Timeline

Senior Marketing and Project Executive

Omnific Group Limited
10.2021 - 05.2024

Bachelor of Arts - Billingual Studies

The Hong Kong Polytechnic University

Associate of Arts - Arts

Hong Kong Community College
Ka Lok Leung