Ho Kui Piu
RM3813,KA YUENG HOUSE,KA SHING ESTATE,FANLING
Summary
With a data-driven mindset honed through 7.5 years of marketing experience in internationally leading companies, I have continuously contributed to business growth and cost optimization through innovative approaches. Remaining loyal to my employers, I am now pursuing new career challenges
Overview
12
12
years of professional experience
Work History
Senior Marketing Executive
Netease
01.2016 - Current
- Developed annual work plans for local team by analyzing KPIs from previous marketing efforts.
Created P&L forecasts for new product launches, overseeing more than 10 top-revenue mobile game titles over years.
Drafted marketing plans tailored to local market, successfully managing related media buying and achieving average cost savings of 30%.
Introduced private traffic marketing method, significantly improving retention rates with notable digital growth.
Finance Reporter and Property Reporter
AAstocks
01.2012 - 01.2016
- Responsible for daily writing of more than 15 instant news articles pertaining to real estate enterprises' results and property sales for online media.
Finance Reporter and Property Reporter
Sing Pao Media
01.2012 - 01.2013
- Responsible for writing and editing news articles pertaining to financial performance of listed enterprises and sales of real estate properties for publication in newspapers
Education
Bachelor's degree with lower 2nd honors -
Department of Journalism And Communication, Chu Hai College of Higher Education
01.2012
Secondary Graduate -
HO LAP COLLEGE
01.2008
Skills
- Extensive experience in field research, strong data intuition, and key data analyzer within local team
- Rich cross-departmental collaboration experience in large enterprises, with proficiency in guiding team members through legal and administrative processes
- Initiative, cheerful and polite personality, good communication skills
- Proficient knowledge of Microsoft Office, and kinds of audio and video editing software
- Flexible utilization of AI tools in work-related areas (CHATGPT, ERNIE Bot, stable diffusion)
- Fluent spoken Cantonese and Mandarin, Fair spoken English(IELTS 65)
- Distinction in LCCI level 2 test
Personal Information
- Age: 35
- Place of Birth: Hong Kong
- Date of Birth: 07/06/89
- Gender: Male
- Nationality: Chinese
Awards
2006, Recommend award in Hong Kong Chinese micro novel writing competition
Extracurricular Activities
2008, 2012, HKSAR Government’s Television and Radio Consultative Group Member 2007, 2009, Convener of Social Service Group in Wong Tai Sin Youth Development Association
Additional Information
Expected salary: $38,000 to $44,000 monthly
(Negotiable based on compensation package)
Timeline
Senior Marketing Executive
Netease
01.2016 - Current
Finance Reporter and Property Reporter
AAstocks
01.2012 - 01.2016
Finance Reporter and Property Reporter
Sing Pao Media
01.2012 - 01.2013
Bachelor's degree with lower 2nd honors -
Department of Journalism And Communication, Chu Hai College of Higher Education
Secondary Graduate -
HO LAP COLLEGE
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