Experienced business management in global markets exposure (including China and South East Asia markets) for traditional channels and strategically developing for on-line market through e-commerce platforms (internet and mobile) with backed by extensive foundation built in purchasing, sourcing & procurement as foundation across regions, and also, full spectrum strategic supply-chain management in APAC and strategic planning in marketing of the product brands management. Business segment covers beauty, health care (medical), electrical home appliances (major and small), office electrical equipment & stationary operations, consumer electronic goods, toys & seasonal products, packaging & raw materials etc. Result oriented manager with track record in building up the business scale and profit margin, transformation in supply chain to reduce total acquisition costs, improve value chain performance and develop functional capability. Focused on both external and internal customer satisfaction. Expertise and success in
Tariff mitigation through cross countries supply base, example ASEAN countries, Egypt, Brazil etc, with Semi-knock down, or Complete knock down components supply chain management.
USA section 301 rules tariff mitigation expert with substantial transformation and local contents combined supply chain management.
Cash flow benefit extension to 180 days by suppliers payment management.
Yearly profit margin growth through year-on-year base incumbent suppliers negotiation mid single digit, Dual Sourcing transfer business between suppliers Gaines nearly double digits,
Value Engineering mid single digit, Value base through country of origin to drive customers be willing to take higher sales pricing 15% example Made in Thailand to sell Vietnam distribution.
Driven business scale up through Category Innovation base rolling new products and stretched new regions customers and new channels explore (example air purifier commercial channel, air cooler in residential and light commercial, water purification for refrigerator residential etc)
Integration successful experience on acquisition brands (example Egypt Olympic brand, Chile CTI brand, USA Drybar, Olive & June, Europe Crlsmith) business unit (example Beauty tools and Nail care)