Seasoned professional in retail management with focus on driving sales and improving store operations. Specialise in transforming underperforming outlets into high revenue generators by refining processes and motivating teams. Possess unique skills in strategic planning and team leadership to enhance customer experience and maximise profitability.
- Lead daily operations to ensure smooth workflow and high customer satisfaction.
- Managed stock levels and implemented effective inventory control measures.
- Trained and mentored new staff on store policies and customer service standards.
- Oversaw visual merchandising to create an appealing shopping environment for customers.
Aim to develop a real relaxing place for human and pets at Cheung Chau and deliver the core message of work life balance for both physically and mentally.
Control all the P&L
- Manage all the social media and promotions
https://www.instagram.com/jypohk
- Create exclusive products
- Maintain quality of CRM and services
References as below: :
1. https://www.andthen.hk
2. https://www.betterme-magazine.com/
3. https://hk.ulifestyle.com.hk/activity/detail
4. https://today.line.me/hk/v2/article/YaP3yR8
5. https://petahood.com/en-HK/shop/S8044/jypo
6. https://holimood.com/hk/property/950
Managing more than 50 tenants at K11 Art Mall (All F&B tenants, Swatch Group, Vgate Group and Agnes b Group)
Achievement Highlight :
1. Help to push most of the F&B tenants to on board in those delivery platforms (deliveroo, foodpanda, ubereats, K11 app) with internal supports for bargaining the exclusive commissions rate and promotions.
2. Desserts Campaign Incharge
3. Mookcake eshop Incharge
- Report to the SIC and Department Head
- Meeting with all new tenants for supporting
- Liaise with tenants for giving an exclusive items for product push under the marketing campaigns (6 per year)
- Manage CS and SA teams at mall and execute the correct information of the campaigns can be well deliver to the customer
- Monitor and managing of their sales
- Tenants Incentive for pushing their sales
Managing 14 stores in HK (Lenscrafters/Rayban/sunglasses hut)
Achievement Highlight :
1. Be a role model and bring the new insight which eyewear can be sell as a fashion accessory instead of optical use.
2. 3 business units can achieve the monthly target
- Report to Regional Operations Director
- New site visit for planning a new store
- Products assortment for stores
- Marketing and products suggestion
- Weekly incentive planning
- Store visit and roster preparation
Achievement Highlight :
1. New Store opening experiences
(15 stores including HK, MC & China)
2. Operations Manual, Grooming Guidelines, incentive & mystery shopper program handling
3. Lead the team to win the HKRMA mystery shoppers awards 2018
4. Shoes Introduction highlight on TV shows program
5. Recruit Magazine shooting
- Report to Brand / Division / General Manager
- Stock arrangement / replenishment / consolidation
- Defective arrangement to outlets
- VM and floor maintenance
- Sales / traffic / CRM analysis
- Target Forecasting / Incentive Planning
- Role to communicate with all departments
Recruitment / Probation / Appraisal handling
Achievement Highlight :
1. Manage the monthly trunk show to achieve 1 million sale for that day
2. Connect and success to bring the previous customer from Landmark to IFC
- Report to Area / Retail Manager
- Customer overseas products request
- Credit note and deposit report handling
- Monthly manager meeting
- Defective items handling / Stock Transfer Checking
- Assortment / Promotion feedback and analysis
- Assisted in managing daily operations to ensure efficient store functionality
- Coordinated staff scheduling and training to enhance team performance and customer service
- Implemented visual merchandising strategies to create an engaging shopping environment
- Monitored inventory levels and facilitated stock replenishment to meet customer demands
Supervisor (Feb 2010 – Dec 2010)
Senior Sales Associate (Aug 2009 - Jan 2010)
Sales Associate (Aug 2007 - Jul 2009)
Part time sales (Apr 2006 – Jul 2007)
Achievement Highlight :
1. Get promotion from SSA to Supervisor only for 5 months
2. Generate more than 50% individuals sales of the store
3. Highest individual sales achievement
4. Invite the selected loyalty customer for the fashion event shows & tailor order items from US
5. Merchandise feedback
- Report to shop manager / area manager
- Manpower arrangement
- House keeping, defective and petty cash control
- Best and worst items reporting
Typing: English 55wpm
Computer: MS Word, Excel, Power Point
Language: Fluent in Cantonese, English and Mandarin