BEATRIX CHOW
HONG KONG
Summary
Strategic Partnerships and Business Development leader with over 10 years of experience driving regional growth across APAC and Greater China. Currently pursuing a BSc (Hons) in Psychology with Counselling to integrate clinical insights into corporate wellbeing strategies. Proven track record of exceeding multi-million dollar targets and managing C-level relationships for global tech leaders. Expert in consultative selling, mentorship, and aligning commercial goals with human-centric social impact.
Overview
12
12
years of professional experience
Work History
Regional Sales Manager APAC & Greater China, ANZ
Atlas
Remote
11.2022 - Current
- Income Generation: Consistently ranked as Top Sales in APAC and 3rd/4th globally for FY23, FY24, and FY25, achieving up to 200% of sales targets.
- Strategic Partnerships: Lead complex negotiations with global enterprises and SMBs, securing long-term contracts for regional growth.
- Consultative Advisory: Identify new business opportunities by understanding client pain points and delivering tailored workforce solutions
- Mentorship & Development: Directed and coached a group of junior SDRs and representatives, applying counseling-informed coaching techniques to improve performance and professional growth.
- Key clients: Payoneer, Hong Kong Jockey Club, UnionPay, Halfbrick studio, 17live, Sinexcel, Sunwoda, GuestWorldwide & Sysco, etc.
APAC Strategic Partnerships Manager
Deel
Remote
01.2022 - 07.2022
- Strategic Alignment: Authored a Partnership Handbook to standardize cross-functional workflows and ensure operational alignment between APAC and Global HQ.
- Market Expansion: Scaled regional business development to penetrate MNC segments through consultative value-proposition mapping.
- Stakeholder Stewardship: Led engagement with investors, government, and industry bodies to secure partnerships and drive sustainable revenue across APAC.
- Partner Enablement: Designed coaching programs for strategic partners to enhance networking capabilities and collaborative growth.
Head of Business
Wantedly Hong Kong
Remote
09.2021 - 01.2022
- Workplace Advisory: Consulted with 2,000+ employers on workplace culture and talent engagement, aligning corporate strategy with human-centric solutions.
- Established strong presence in Hong Kong, facilitating connections for 45,000 users with 2,000 employers.
- Led mentorship programme guiding young adults in identifying and developing professional passions.
- Mentored and coached five junior employees across departments, enhancing their career exploration.
Business Development & B2B Marketing Manager
Wantedly Hong Kong
03.2020 - 09.2021
- Oversaw B2B marketing initiatives that contributed to successful customer acquisition strategies.
- Coordinated B2B and B2C marketing activities, collaborating with departments to align efforts and maximise impact.
- Facilitated strategic client engagements, enhancing client relationships and providing tailored expertise.
Founder & Shareholder
Vision Desire Hong Kong
01.2014 - 06.2021
- Successfully navigated sensitive client communications and skillfully managed expectations, leading to strong client satisfaction and long-term partnerships.
- Developed and maintained relationships with stakeholders (clients, design teams, production teams, freelancers) throughout project phases, proactively resolving conflicts to ensure project success.
- Employed communication and conflict-resolution techniques to foster collaboration and address challenges during complex product launches (preproduction, production, post-production).
- Provided guidance and support to team members facing challenges, creating a positive and productive work environment that enhanced individual and team success.
- Implemented and refined recruitment strategies that prioritized identifying candidates with strong interpersonal and communication skills, crucial for teamwork and client interaction.
- Key Clients: Fox International, Hitachi, Uber, Haitong International Securities Group Ltd. – 0665.HK, UBS, UOB, AIA, Yahoo!, Regus.
Co-Founder
She Matters Ltd Asia
05.2018 - 02.2020
- We strive to export different kinds of world wide hero Natural/Vegan skin care and cosmetic product to Asia. Promoting the concept of SKIN IN truly who you are.
- Not just an E-shop, we also share positive vibes to rebuild the inner beauty through nature product by building a community.
Education
Bachelor of Science - BSc (Hons) Psychology with Counselling
Arden University (UK)
In Progress01-2029
Counselling
Counselling Skills Certificate (Beginner to Advanc
The Academy of Modern Applied Psychology01-2024
Associate degree - Digital Communication and Media/Multimedia
City University of Hong Kong
Hong Kong01-2011
Skills
- Strategic Regional Account Management
- Communication
- Data-Driven Engagement & Retention
- Consultative selling
- Commercial Growth & Lifecycle Management
Accomplishments
- Exceeded Sales Targets: Achieved 200% sales target, closed 3rd biggest APAC deal.
- Global Sales Ranking: Ranked 1st in APAC global sales team FY24.
- Leading 100px + Mentorship program: Guided young adults in identifying and developing their professional passions.
Custom Section
- Running
- Reading
- Exploring human behavior, motivations, and experiences
- Making a Difference & helping Others
Languages
Chinese (Cantonese)
First Language
English
Proficient
C2
Chinese (Mandarin)
Advanced
C1
German
Beginner
A1
Timeline
Regional Sales Manager APAC & Greater China, ANZ
Atlas
11.2022 - Current
APAC Strategic Partnerships Manager
Deel
01.2022 - 07.2022
Head of Business
Wantedly Hong Kong
09.2021 - 01.2022
Business Development & B2B Marketing Manager
Wantedly Hong Kong
03.2020 - 09.2021
Co-Founder
She Matters Ltd Asia
05.2018 - 02.2020
Founder & Shareholder
Vision Desire Hong Kong
01.2014 - 06.2021
Bachelor of Science - BSc (Hons) Psychology with Counselling
Arden University (UK)
Counselling
Counselling Skills Certificate (Beginner to Advanc
Associate degree - Digital Communication and Media/Multimedia
City University of Hong Kong