Leung Yiu Chung Anthony

• Drove year-over-year business growth while leading operations, strategic vision and long-range business planning in digital and content developments.
• Implement digital transformation of company with variety of value-added digital solutions and platforms under controlled budget by matching market demands and leveraging trends in customer marketplaces and industries.
• Developed and manage over 10 effective improvement plans earning over 20 millions annually in past 3 years.
• Oversaw P&Ls and achieved margin targets consistently to stay on track with growth plans.
• Directed successful operational turnaround, eliminating over $10 million in debt within 2 years.
• Reduced costs, managed delivery schedules and performed risk analysis to improve overall profitability.
• Developed effective business plans to align strategic decisions with long-term objectives.

Achieve annual sales target and meet the company budget and P&L.

• Drove year-over-year business growth while leading operations, strategic vision and long-range planning
• Manage over 10 effective improvement plans earning over 20 millions annually in past 2 years.
• Manager over 30 team members including sales teams, sales operation teams and project teams
• Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
• Developed effective business plans to align strategic decisions with long-term objectives.
• Oversaw P&Ls and achieved margin targets consistently to stay on track with growth plans.

• Mentored and motivated over 20 team members to achieve challenging business goals.
• Boosted revenue by planning and implementing over 6 new projects related to new business development and contract agreements with over 20 units of government departments .
• Oversaw and minimize the media inventory with traffic department and sales support teams by executing corrective actions to drive profitability.
• Built customer loyalty by devising tailor-made promotions and products according to customer needs and budget, closely engaged over 20 finance-related and retail market clients with each spending over 1 millions dollars annually.

• Driving the leading advertising market shares and revenue models.
• Highlights : assist to the department head and Managing Director to reach annual sales target and won over Commercial Radio in consecutive years.
• New advertising market – from warrant to insurance and wealth management, from resident properties to shopping malls and oversea properties segments.
• Collaboration strategy : Develop new business with joint venture cooperation and outsiders Partners.
• Highlights: lead and oversee projects with joint venture cooperation and outsiders Partners –.
• Collaboration with Baby Mo and Peegaboo in recent five years to organize and manage 2 exhibitions among internal programming and event production teams.
• Such cooperation maximizes synergies at a result of generation of more than 300% of this project revenue.
• Collaboration with The Chamber of Hong Kong Computer Industry to initially organize I.T.
• Brands Award since 2011 and successfully build up the new connection among the association and channels on one hand, and, generate nearly 5 million new income segments and partnership with the industries over these years.
• Co-organized with Hong Kong Federation of Insurance for Hong Kong Insurance Award since 2014 : the first grand award in the industry.
• We successfully invite all key insurance companies to participate and build up the new connections with the industries and generate millions of sponsorship fee and media values.
• New Projects Generation : Create and oversee new initiative of projects events with the programming departments internally to develop new income stream.
• Highlights: Experiential marketing award for Shopping Malls, Parenting, U Choice Brands Award, RMB Outstanding Business Award, Hong Kong Grand Cuisine, DJ Kids Super Junior…etc.
• Negotiate contracts, tenders and partnership agreement between government units, non-profit making organizations, other media, advertising agencies and business associations.
• Highlights: won over the tenders of Open University from Commercial Radio in 2012, co organizes a totally branded new IT Brands Awards with Computer Chambers Society and annually generate nearly HK$ 1 million new revenue since 2011.
• Generation of new program contents for new business developments.
• Highlights : develop the cash cow market – Parenting, to successfully leverage the shortfall from unstable advertising revenue of finance industry since the year of 2009.
• Drive cross sell, up sell new business to new media revenue.
• Highlights: reach annual sales target and the utilization level increase 200% by making use of creating new business models, e.g.
• Trade Alliance, and sales packages.
• Sales Operation : Work with operation director, Compliance Director and Finance Director to monitor day to day operation with various departments.
• Work closely with Traffic Department : Observe the airtime inventory on overall five channels (FM and DAB channels ) and control the unit rates.
• Managing the new sales database system setup with linkage to IT and engineering department.
• Implementation of sales packages/ products with marketing departments.
• Facilitate the new media backup with new media director.
• Sales Management :.
• Highlight :.
• Department budget formulation and control of the Profit and Loss of the department.
• Supervise total 5 sales teams over 22 sales members and the sales operation director and the sales operation team with 11 supporting staffs.

• Highlights: dominated nearly 30 different scales and themes of World Cup events with various shopping malls in the year of 2006.

• Supervise 4-5 sales members to achieve company assigned target and projects revenue.
• Highlights : Being Top Sales Teams and all team members reached sales target in three consecutive years from 2004.

• Social Services.

• In-charge of Lions Club District.

1. Participate district meetings and social services on behalf of the club

2. As the chairman to align with over 24 presidents from different lions clubs to organize the grand annual dinner ;